TY - BOOK AU - Charlene Li, Josh Bernoff TI - Groundswell : : winning in a world transformed by social technologies SN - 1422125009 AV - HC79.I55 .L48 2008 PY - 2008/// CY - Boston, Mass. : PB - Harvard Business Press KW - Information society Economic aspects KW - Internet KW - Online social networks Economic aspects ER -